PENGUIN — 1712857

(1) the bringing together for the benefit of others of books, printed matter, CDs, DVDs, audio books, audio CDs, eBooks, electronic publications, downloadable electronic publications, podcasts, blogs, software applications which are readable or downloadable from the Internet or via mobile communications devices, computer programs, canvas boards and framed and unframed prints, so as to enable customers conveniently to view, to select and to purchase those goods; retail services of a bookseller; retail services in the fields of books, printed matter, CDs, DVDs, audio books, audio CDs, electronic publications, downloadable electronic publications, eBooks, podcasts, blogs, book and gift vouchers, software applications which are readable or downloadable from the Internet or via mobile communications devices, computer programs, canvas boards and framed and unframed prints, all provided by way of stores, shops and retail outlets, by mail order, by telephone sales, by online catalogue, by way of a general interest web site or by way of a specialist web site; sales and online sales of books, printed matter, CDs, DVDs, audio books, audio CDs, eBooks, electronic publications, downloadable electronic publications, podcasts, blogs, software applications which are readable or downloadable from the Internet or via mobile communications devices, computer programs, canvas boards and framed and unframed prints; advertising namely advertising the books of third party authors and the wares and services of others; business management; business administration; computerised data storage services; organisation, operation and supervision of loyalty and incentive schemes; advertising services provided via the Internet for others; production of television and radio advertisements; provision of business information services in the field of publishing; publishing services namely, book publishing, magazine publishing, publishing of fiction and non-fiction on a variety of topics, electronic publishing of books and magazines, electronic publishing of fiction and non-fiction on a variety of topics; publication of magazines, texts, books and printed matter; electronic publishing services namely online electronic publishing of books, magazines and fiction and non-fiction on a variety of topics; providing access to digital music websites on the Internet or via a global communication network; providing online-non-downloadable books; providing online non-downloadable journals; providing on-line databases and directories relating to fiction and non-fiction on a variety of topics and in the field of games, cultural activities, education and entertainment; provision of non-downloadable electronic publications, digital media and recordings relating to fiction and non-fiction on a variety of topics and in the fields of games, cultural activities, education and entertainment; provision of non-downloadable media and recordings containing sound, images, text, information or software relating to fiction and non-fiction on a variety of topics and in the field of games, cultural activities, education and entertainment; book club services; advice and assistance in the selection of books; supply services for books; supply services for books to educational establishments; provision of information to customers on books; education services namely, education courses, education events, education seminars and education information in the field of books, literary works, authors, writers, illustrators, characters, skills for writers, literacy and education; entertainment services namely, book readings, book fairs, author meet and greet services, provision of podcasts, video podcasts and webcasts of book readings, book reviews, author interviews; cultural activities namely organising and managing live events namely read-a-thons, literary festivals, author meet and greet events, presentations, interviews and discussions on the subject of books, publishing, literary works, authors, writers, illustrators, characters, writing skills, literacy; providing access to online computer games relating to books, literary works, characters, authors, writers, illustrators, literacy and education; provision of online non-downloadable games via mobile and computer networks; computer assisted education services namely, providing online courses and educational and information materials on the topics of books, literary works, authors, writers, illustrators, characters, skills for writers, literacy, education and entertainment; streaming of audio, video, still and moving images, webcasts, podcasts, video podcasts and data via the Internet featuring books, publishing, literary works, authors, writers, illustrators, characters, writing skills, literacy, presentations, interviews and discussions on the subject of books, music, movies and news; streaming of television shows and movies via the Internet; organization, production and presentation of shows, competitions, games, concerts, exhibitions and events relating to books, literary works, authors, writers, illustrators, characters, skills for writers, literacy, education and entertainment; presentation of live performances namely book readings, author meet and greets, interviews and discussions, plays, stage shows, on the subject of books, literary works, authors, writers, illustrators, characters, skills for writers, literacy, education and entertainment; entertainment meet and greeting services with authors, illustrators and costumed characters; film and animation production services; production of television programmes; providing information via a global computer network pertaining to educational curriculum programs and materials, instructional activities, and publishing; providing information via a global computer network pertaining to books in printed and digital format, audiobooks, authors, music, pre-recorded audiovisual works and magazines