CIPO Business Strategy Roadmap 2012-2017 (PDF: 800 KB; 1 page)
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Customer Pillar
Priorities
Understanding Our Customer
Deepen understanding of client needs
Q1 2012-13 & beyond
Customer Relationship Management
Develop and implement Customer Relationship Management Framework
Q1 2012-13 & beyond
Targeted Outreach
Targeted outreach to customer segments
Q3 2012-13 & beyond
Communications
Internal
Share customer knowledge across CIPO
Q1 2012-13 & beyond
External
To improve two-way communication with clients
Q1 2012-13 & beyond