Following the Paper Trail: Overcoming Market Barriers to Environmentally Preferable Paper

Author

Emily McNair

Organization

Reach for Unbleached! Foundation

Published

2003

Summary

Following the Paper Trail: Overcoming Market Barriers to Environmentally Preferable Paper undertakes a structural analysis of the office paper industry in Canada through sourcing for production and consumption, and identifying barriers to expanded market share for EPP. The study identifies 19 barriers and 23 recommendations for action to help stimulate growth in sales of EPPs. The study’s central finding is that the development of a healthy and sustainable pulp and paper sector focused on EPP production requires producers, distributors, government and consumers to shift toward a position of support for change. The report begins by providing the necessary background information about the pulp and paper industry on a technical level (how pulp and paper are produced) and a corporate level (who participates in the industry and how it is linked to a broad range of stakeholders) (chapter 2). It then contextualizes Canadian pulp and paper producers within the global industry with respect to ownership, economic competition and the production of environmentally preferable products (chapter 3). The following chapters look at each stage in the paper trail, including paper production (chapter 4), paper distribution (chapter 5), paper consumption (chapter 6), and paper recovery (chapter 7). Each chapter focuses on a discussion of barriers and recommendations for action to create a healthy paper sector.

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English only

OCA Funded Research
This research received funding support through the Office of Consumer Affairs' Contributions Program.

Contact information

Address
Reach for Unbleached! Foundation
Box 1270
Comox, BC  V9M 7Z8
Telephone
(250) 935-6992

Source: Consumer Policy Research Database