Biotechnology Focus Groups Food Applications

Organization

Consumers’ Association of Canada (CAC)

Published

2000

Summary

This report attempts to understand consumer perceptions and attitudes to available information on biotechnology. The researchers first interviewed stakeholders to determine the information made available to consumers, and then met with consumers in focus groups across the country to determine what information consumers had access to; explore what perceptions and attitudes consumers expressed about available biotechnology information; and examine and evaluate stakeholder publications. Among the report's findings are: 1) consumer acceptance of information is based on the degree of trust a consumer has in the source, 2) many of the participants expressed concern about the long-term effects of biotechnology, and 3) most of the participants indicated that information presented in a frequently-asked-questions format was easier to read, and answered most of their questions on biotechnology.

This document is available in the following language(s):

Third-Party Information Liability Disclaimer

Some of the information on this Web page has been provided by external sources. The Government of Canada is not responsible for the accuracy, reliability or currency of the information supplied by external sources. Users wishing to rely upon this information should consult directly with the source of the information. Content provided by external sources is not subject to official languages, privacy and accessibility requirements.

English only

OCA Funded Research
This research received funding support through the Office of Consumer Affairs' Contributions Program.

Contact information

Source: Consumer Policy Research Database